I lead UX strategy and collaborate with partners in launching and growing 0-1 products to deliver experiences that users love.
About me and the work
I’ve been at Qualtrics since December 2019, growing from a mid-level designer into a design and group UX lead.
I’ve been mentoring a team of designers for 3+ years. I work strategically with Product and Engineering partners to ensure that new products solve the right customer problems and that users of newly launched products actualize expected value to ensure adoption.
Much of the work shown here is not mine to share publicly, and as a result, each case study is password-protected.
Please reach out if you’re interested in learning more about my work on these projects. Sorry for the inconvenience.
Case studies
Password protected
Scaling small MVP 0-1 to support large enterprise use cases
2023 - 2024
[Coming soon] Proactively identify opportunities to improve 0-1 product’s MVP: proposing a framework that enabled the team to pivot in support of an emerging business priority for the company.
Password protected
Gift card payments (AKQA)
2017, 2018
Our team built a supplementary accessory-only self-checkout tool for use in small-format Verizon stores. I was responsible for gift card payments. The solution scaled to gift card and cash payments on Express kiosk.
Password protected
Express store (AKQA)
2018-2019
Our team built a supplementary accessory-only self-checkout tool for use in small-format Verizon stores. I was responsible for gift card payments. The solution scaled to gift card and cash payments on Express kiosk.
Password protected
Mobile point of sale (AKQA)
Our team re-designed a point of sale tool used on iPad minis by Verizon employees. I was responsible for several details sections within the application. This case study follows the UX and design for one of those sections from 2017.